Jon's In Waikiki (AKA The Waikiki Marketer)

One of the most common questions I get is whether I ‘just SEO for Google’ or something similar. Prospective clients have the impression that optimizing can be done specifically for one search engine or that SEO that helps in ranking in Yahoo won’t help in Google. There’s something to that, but not in the way […]

Google has addressed the complex problem of doing SEO/optimization for sites using dynamic pages. Most SEO strategies for these sites centered on Mod Rewrite to turn those multi-variable addresses into something more search engine friendly. The problem was that this could go wrong and hurt the site’s standing if not done carefully and with forethought. […]

It’s been some time since I wrote a post here. That’s what happens when you’re on the board of your Jaycees chapter. Time flies when you’re busy. When Google Sitemaps first came out I was an instant convert. I added them to every site I worked on, including my own. And I updated them religiously. […]