Google has said, if not outright, then between the lines that Google+ will be a factor of some sort in their new ranking algorithm. In other words your use of it can affect your business & website rankings. That’s a pretty clear signal that you should be using Google+.
Along with that benefit, there’s the fact that Google is going to give some precedence to content & listings from their own social media program. Why wouldn’t they?
GETTING STARTED IN SEO FOR GOOGLE+
This is the 1st in a series of how to get started in Google+. We’ll tell you exactly what you can do and where to do it in order to raise your profile in this social media.
We begin in the obvious place – creating your account. You’ll need to do some keyword research for whatever it is you want to be indexed and ranked. Keyword research isn’t covered here. We’re dealing strictly with the Google+ system, so we’ll assume you have some keyphrases in mind.
Like any social media account, you have areas to fill out with information about you, your professional life and your part in this great world. Here’s what you want do during those first minutes.
Take those keyphrases and use them in the text boxes and areas in your account. Use them in ways that read naturally. No keyphrase stuffing. These places especially need your keyphrases:
* Introduction
* Employment
* Education
* Places
You want to fill out the profile as much as possible. Others will respond better to you, and will be more likely to Add you, if they see that. It gives them a whole person to interact with, very important in Social Media.
GROW YOUR GOOGLE+ CIRCLES
Obviously you’ll start by finding and adding friends and acquaintances, what you might call the ‘low hanging fruit’. Those are important. Next, though you want to find those people who are leaders in your targeted areas. For example, if you’re a magician, maybe you want to find and add Chriss Angel.
You also want to find your people who are your targeted area leaders WITHIN Google+. Not necessarily celebrities, but people who are active and popular ins the system.
You want to engage with them, commenting on their posts, etc. Don’t go overboard, just use the same etiquette you’d use on Facebook. I’m assuming you’re a reasonable person, of course 😉
This will take you a little time, so we’ll stop here. Make your profile keyword targeted as well as adding some things that are interesting or intriguing about you. It’s about interaction, remember. NOT sales.
Hope you find this helpful. More to come.